Savvy Offer Hub

78 | Strategies to launch with a small audience

Ieva Laicane Episode 78

No massive audience? No problem.

In this episode, I’m breaking down how to actually launch your online course or digital product when your audience is small - like under 500 followers small.

Because here’s the truth: a small, engaged audience can be just as profitable (and a lot less chaotic) than chasing thousands of followers who barely know you.

Inside this episode, I share:

  • What realistic expectations look like when launching to a small list
  • Why your first launch shouldn’t be treated like a make-or-break event
  • How to grow your email list while preparing for your launch
  • The smartest way to use low-ticket offers to attract your ideal buyers
  • When and how to use ads strategically (without wasting money)
  • Creative collaboration ideas to reach new audiences—without being spammy

Whether you’ve got 200 followers or 2,000, this episode will help you map out a launch strategy that actually works with the audience you have and sets you up to grow from there.

TAKE THE NEXT STEPS

📢 The next Kickstart Your Course Challenge is about to start September 15th. Save your spot now.

💸 Get a deep-dive Course Creation Checklist with all steps from planning to launching laid out with insider tips and AI prompts to use.

🥵 Make big moves fast with a VIP Day access. Get done-for-you course outline, platform setup, launch plan or anything else your business desperately needs NOW.

📥 Get a free Digital Product Platform Guide to find the best fit platform for your offers



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